Ulster University Logo

Ulster Institutional Repository

Browse by Ulster Authors and Editors

Biomedical Sciences Research Institute Computer Science Research Institute Environmental Sciences Research Institute Nanotechnology & Advanced Materials Research Institute
Up a level
Export as [feed] RSS 2.0 [feed] RSS 1.0 [feed] Atom
Group by: Date | Item Type | No Grouping
Number of items: 2.

Journal article

Durkin, Mark, Mulholland, Gwyneth and McCartan, Aodheen (2015) A socio-technical perspective on social media adoption: a case from retail banking. International Journal of Bank Marketing, 33 . pp. 944-962. [Journal article]

Durkin, Mark, O'Donnell, Aodheen and Mulholland, Gwyneth (2007) On E-Banking Adoption: From Banker Perception To Customer Reality. The Journal of Strategic Marketing, 15 (2). pp. 237-252. [Journal article]

This list was generated on Tue Dec 1 05:46:58 2015 GMT.