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Integrating sustainable tourism and marketing management: Can national parks provide the framework for strategic change

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Gilmore, Audrey and Simmons, Geoff (2007) Integrating sustainable tourism and marketing management: Can national parks provide the framework for strategic change. Strategic Change, 16 (5). pp. 191-200. [Journal article]

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DOI: 10.1002/jsc.798


Item Type:Journal article
Faculties and Schools:Ulster Business School
Ulster Business School > Department of Business and Enterprise
Ulster Business School > Department of Marketing, Entrepreneurship and Strategy
Research Institutes and Groups:Business and Management Research Institute
ID Code:9795
Deposited By:Dr Geoff Simmons
Deposited On:28 Jan 2010 15:28
Last Modified:08 Oct 2012 11:22

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