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Buchner, Alex G and Mulvenna, Maurice (1998) Discovering Internet Marketing Intelligence Through Online Analytical Web Usage Mining. SIGMOD Record, 27 (4). pp. 54-61. [Journal article]
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| PDF - Published Version 121Kb |
URL: http://www.acm.org/sigmod/record/issues/9812/index.html
| Item Type: | Journal article |
|---|---|
| Faculties and Schools: | Faculty of Computing & Engineering Faculty of Computing & Engineering > School of Computing and Mathematics |
| ID Code: | 7920 |
| Deposited By: | Professor Maurice Mulvenna |
| Deposited On: | 22 Mar 2010 16:38 |
| Last Modified: | 22 Mar 2010 16:38 |
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