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Competitive Advantage in Small to Medium Sized Enterprises

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O'Donnell, Aodheen, Gilmore, Audrey, Carson, David and Cummins, Darryl (2002) Competitive Advantage in Small to Medium Sized Enterprises. The Journal of Strategic Marketing, 10 (3). pp. 205-223. [Journal article]

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DOI: 10.1080/09652540210151388


Item Type:Journal article
Faculties and Schools:Faculty of Social Sciences
Ulster Business School
Faculty of Social Sciences > School of Communication
Ulster Business School > Department of Business and Enterprise
Ulster Business School > Department of Marketing, Entrepreneurship and Strategy
Research Institutes and Groups:Business and Management Research Institute
Institute for Research in Social Sciences
Institute for Research in Social Sciences > Communication
ID Code:5838
Deposited By:Dr Aodheen McCartan
Deposited On:04 Jan 2010 13:13
Last Modified:08 Oct 2012 11:25

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