Ulster University Logo

Ulster Institutional Repository

Application of the Experience Curve to price trends in medical devices: Implications for product development and marketing strategies

Biomedical Sciences Research Institute Computer Science Research Institute Environmental Sciences Research Institute Nanotechnology & Advanced Materials Research Institute

Brown, A, Meenan, BJ, Dixon, D, Young, T and Brennan, M (2008) Application of the Experience Curve to price trends in medical devices: Implications for product development and marketing strategies. Journal of Medical Marketing, 8 (3). p. 241. [Journal article]

Full text not available from this repository.

URL: http://dx.doi.org/10.1057/jmm.2008.7

DOI: doi:10.1057/jmm.2008.7


Item Type:Journal article
Faculties and Schools:Faculty of Computing & Engineering
Faculty of Computing & Engineering > School of Engineering
Research Institutes and Groups:Engineering Research Institute
Engineering Research Institute > Nanotechnology & Integrated BioEngineering Centre (NIBEC)
ID Code:5391
Deposited By:Dr Dorian Dixon
Deposited On:14 Jan 2010 09:21
Last Modified:18 Aug 2011 11:08

Repository Staff Only: item control page