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The A, B, C of litter control

Biomedical Sciences Research Institute Computer Science Research Institute Environmental Sciences Research Institute Nanotechnology & Advanced Materials Research Institute

Keenan, Mickey (1996) The A, B, C of litter control. IRISH JOURNAL OF PSYCHOLOGY, 17 (4). pp. 327-339. [Journal article]

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Protecting the environment means engaging in activities that have specific consequences for the environment. Understanding how to protect the environment means understanding how to ensure that these specific activities occur. Behaviour analysis can play a pivotal role in protecting the environment because it has amassed a wealth of facts about how circumstances affect the ways in which we are likely to behave. If we can increase our awareness of how to manage behaviour, we can increase our chances of protecting the environment. This paper discusses steps already taken in this direction by behaviour analysts interested in decreasing the problems associated with littering.

Item Type:Journal article
Faculties and Schools:Faculty of Life and Health Sciences
Faculty of Life and Health Sciences > School of Psychology
Research Institutes and Groups:Psychology Research Institute
Psychology Research Institute > Behavioural Neuroscience & Behavioural Analysis
ID Code:1616
Deposited By:Mrs Fiona Harkin
Deposited On:23 Dec 2009 09:25
Last Modified:13 Mar 2012 16:33

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