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Bond, Derek and Ramsey, Elaine (2010) The role of information and communication technologies in using projective techniques as survey tools to meet the challenges of bounded rationality. Qualitative Market Research: An International Journal, 13 (4). pp. 430-440. [Journal article]
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DOI: 10.1108/13522751011078836
| Item Type: | Journal article |
|---|---|
| Faculties and Schools: | Ulster Business School Ulster Business School > Department of Business and Enterprise |
| Research Institutes and Groups: | Business and Management Research Institute |
| ID Code: | 15949 |
| Deposited By: | Dr Elaine Ramsey |
| Deposited On: | 21 Oct 2010 11:45 |
| Last Modified: | 04 Oct 2012 16:18 |
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