Ulster University Logo

Ulster Institutional Repository

An exploration of the synergies created by communication of supermarket loyalty card data to SMEs in the agri-food industry in Northern Ireland

Biomedical Sciences Research Institute Computer Science Research Institute Environmental Sciences Research Institute Nanotechnology & Advanced Materials Research Institute

Donnelly, Christina, Fearne, Andrew, Armstrong, Gillian and Simmons, Geoff (2009) An exploration of the synergies created by communication of supermarket loyalty card data to SMEs in the agri-food industry in Northern Ireland. In: 18th Summer Academy European Doctoral Programmes Association in Management and Business Administration (EDAMBA), Soreze, France. Academy European Doctoral Programmes Association in Management and Business Administration (EDAMBA). 150 pp. [Conference contribution]

Full text not available from this repository.


Item Type:Conference contribution (Paper)
Faculties and Schools:Ulster Business School
Ulster Business School > Department of Marketing, Entrepreneurship and Strategy
Research Institutes and Groups:Business and Management Research Institute
ID Code:15058
Deposited By:Dr Geoff Simmons
Deposited On:25 Aug 2010 15:57
Last Modified:04 Oct 2012 16:04

Repository Staff Only: item control page