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Use of supermarket panel data amongst small and medium sized business in the food industry

Biomedical Sciences Research Institute Computer Science Research Institute Environmental Sciences Research Institute Nanotechnology & Advanced Materials Research Institute

Cacciolatti, Luca, Donnelly, Christina, Fearne, Andrew, Ihua, Ugwushi Bellema, Yawson, David, Armstrong, Gillian and Simmons, Geoff (2009) Use of supermarket panel data amongst small and medium sized business in the food industry. In: "Academy of Marketing Conference", hosted in Leeds Metropolitan University, Leeds, England. Academy of Marketing. 330 pp. [Conference contribution]

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Item Type:Conference contribution (Paper)
Faculties and Schools:Ulster Business School
Ulster Business School > Department of Marketing, Entrepreneurship and Strategy
Research Institutes and Groups:Business and Management Research Institute
ID Code:15055
Deposited By:Dr Geoff Simmons
Deposited On:25 Aug 2010 16:04
Last Modified:04 Oct 2012 16:04

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